Online Video
When presenting information to someone looking for addiction treatment weather it be themselves or a loved one video can be extremely effective. People do business with people they know like and trust.
In this video for Safe Harbor Treatment for Women we used some existing video footage and and put together an online video message for the user that has the main components:
1) pain
2) problem
3) solution
4) call to action
Our aim is to authentically connect with the user so that they get to know, like and trust us. At the end of the day we are talking about people who make the difference. People want to know that you you care and I think that this comes across well in the video.
Once the video is produced it then needs to be distributed. We focused on distributing to several video directory sites as well as keyword tagging it so that it comes up in the search engines for the desired keyphrases. Having comments on the video also helps as well, especially when they are positive.
